Apple Retail switches to GRAU

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Stephan Borg is now Global Market Director of GRAU

GRAU welcomes Stephan Borg as a new member of the GRAU Leadership Team. As Global Market Director, Stephan Borg is responsible for the national and international retail and project market of GRAU.

Stephan Borg has been working for Apple in leading roles since 2013 and most recently managed the entire B2C and B2B market of Apple Retail Southern Germany - now he is bringing his extensive expertise and experience to the GRAU team. In a creative process and in collaboration with retail partners, Cube has already been developed, the new GRAU point of sale.

From Stephan Borg: "GRAU For me, the high standards of good craftsmanship and technically smart products go hand in hand with the idea, Light completely new and emotionally tangible. That is special and I am delighted to be part of this extraordinary team."

From Timon and Melchior Grau: "We are delighted that Stephan will be joining the Leadership Team of GRAU as Global Market Director. His passion and experience for the positioning and marketing of high-end consumer products and brand experiences will be invaluable for the growth of GRAU and the growth of our partners."