Our Mission
Activate what makes us human
"We create lights that touch you within."
There is something magical about light. With light we want to activate people's feelings and vision. Our ability to feel, to imagine and to change. In which light do you see life? That's the question we ask.
Living light
Unsere Leuchten sind lebendig. Den meisten Leuchten fehlt die stimulierende Qualität der Sonne. Das emotionale Potential von Licht wird unterschätzt. Das wollen wir mit GRAU ändern.
Feel light
Our products are designed for feelings. We use design and technology to create the most valuable experience, bringing innovation in an intuitive and artistic form.
Radical wellbeing
Light can radically change your wellbeing. We go ways that others wouldn't. For us, light is art and must have the ambition to change your life.
Sustainable design. Made in Germany.
All our lights are designed and produced at our location in Hamburg, with the goal of maximum quality, durability and sustainability. We are convinced that light and your perspective on things can contribute to change.
